Kount

Kount is a fraud prevention service. Kount services can pre-check transactions prior to hitting the gateway to access the risk of that user. This service can approve, decline or hold any transaction based on the risk evaluation. Learn more here. 

To get setup for Kount, reach out to [e-mail]

Once you have a Kount Account, there are 3 steps to launching: 

1. Add a Kount Connection
2. Data Push Rules
3. Add Kount to your Campaign
4. Place the Kount Data Pixel to your Pages

How to Add a Kount Connection

1. In the Home Menu select Connection  
2. Click + Add New 
3. Select Kount and hit Connect Now 
4. Follow the instructions and input the correlating credentials needed to connect. This can be obtained by your Kount Rep.
   1. NOTE - Sublytics requires a new API Key to be created
5. Add Kount to the Sublytics Campaigns
6. Place Data Collector Pixel on any/all hosted pages associated with the Kount Connection

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Kount Connection Configuration Guide

Obtain the following credentials from your Kount or Sublytics representative: 

1. Kount RIS URL
2. API Key
3. Config Key
4. Merchant ID
5. Site ID - by Default this should be SUBLYTIC. However if you want to have multiple Kount Connections and different logic configured within Kount based on the Site ID, you can create multiple connections with unique site ID.

   SiteID must also be configured within your Kount Setup

   Located within Kount, under "Fraud Setup -> Websites" you must add additional Websites to Kount for data mapping. 

Data Push Rules

Within the Sublytics Kount Connection you can also determine what events/Risk Inquiries you want to send to Kount. 

Risk Inquiry - once per card

1. Pre-authorize once per card
2. All subsequent attempts/transactions with the same card, Sublytics will use the original Kount response, but not continue to pre-authorize with Kount 
3. Only CBs/Refunds for those initial successful orders are updated back to Kount 

Risk Inquiry until successful order - per card

1. Stop pre-authorizing a card once you have a successful order on that card.
2. Sublytics will pre-authorize all initial attempts for that card to Kount, until that card has a successful order or stops attempting
3. Only CBs/Refunds for those initial successful orders are updated back to Kount

Risk Inquiry all new orders & Post all renewals to Kount

1. Sublytics will pre-authorize all initial attempts per order with Kount and send all subsequent transactions for any attempt made to Kount.
   1. NOTE - This would include any renewals or re-orders on the card.
2. All CBs/Refunds are also update to Kount

Billable Kount Events

Any Inquiry or Post event that goes into Kount, is considered a billable event. 

Additional Configuration Options:

1. Billed Through Sublytics: This will be checked if the Kount agreement is managed through Sublytics. This will pass the Site ID as Sublytic which will be used for billable events. Note - this is setup to help when migrating to scrub events from an old system to avoid being double billed.
2. Pass Order Tracking as UDF: Auto-check to pass additional tracking details to Kount for expanded data within your Kount database. If you do not wish to pass the tracking variables to Kount, uncheck this option.

How to Add Kount to the Sublytics Campaigns

To pass order data to Kount, Kount must be turned on as a Fraud Connection to the Campaign. 

1. In the Home Menu hover over Store Setup  
2. Click Campaign then click on the Campaign you would like to add Kount to
3. Add Connections -> Kount will populate under Fraud Connection 

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Place Data Collector Pixel

Lastly, take the pixel from the Kount Connection and place this on any externally hosted pages. 

Things to Note

If pixel is not placed on the hosted pages, including the Session ID, the connection is not complete.

See more on how to create a session ID here. 

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